webanalytics features

Our web controlling system will be delivered according to the data protection.

You can get an insight of our web analyzing software through following list. We also offer the possibility to test it free of charge in the course of 4 weeks. It will then be implemented in less than 24 hours.

Personalized Dashboards

To get a quicker overview you can collect the most important key figures and relevant statistics in a personalized dashboard. Hereby you can get an aggregated overview of the current happenings on your website. In case your daily routine does not allow to have an intensive look at your website, with this function you can check if things run as desired.

E-Mail Reports und Exports

With the assistance of the report configurator you can summarize different statistics in a report. The draw up and the forwarding by email of the report can be selected freely in time intervals. For this purpose you can choose between different formats. Several statistics can be exported as Excel files, CSV or PDF files for further handling - e.g. to create own charts or to enrich your data with additional information.

Browser-Overlay Heatmap

The heatmap analysis provides you with several information at a glance about what was interesting for the visitor of your website and what the next clicks have been. This detailed presentation is created by using a visualization of the click frequency in the style of a thermo graphic camera. You start the analysis in the browser and click yourself live through your website – merely and simply with the overlay. Check out if the editorial parts attract the desired attention of the user.

Clickpath visualization

Analyze the amount of visitors of your website by visualizing the track of clicks. You can combine this analysis with segment filters in order to find out characteristics of the user groups and how they navigate through the website. By this means you can get relevant information about the operability of your website and if improvements are necessary to meet the user´s needs.

Easy tracking of your campaigns

A precise evaluation of the success of your online campaigns, banners or newsletters. The operability thereby is very simple and does not require complicated configurations on your desktop. In case the target website is pixelated your campaigns will be filed automatically once you include your individual parameters. For instance you can start your own "mini" xing-campaign within 2 minutes, by informing your colleagues and ask them to distribute the link in the network.

Source analysis and search phrases

Find out which search engines, partner websites and links bring the most visitors and identify the ideal key words to promote your products and services on the Internet. See if your visitors are coming through a paid Google AdWord campaign or though an effective search engine ranking.

Geographical localization

The geographical analysis delivers data about the origin of your visitors. You get a detailed overview of continents, countries and cities. Scout the most important countries and regions and check if your products and services are listed among the top 5 or if it is necessary to built up a linguistic package for new discovered customer potentials.